Web 2.0 Formula - New Client Survey

1. Web 2.0 Formula Marketing is all about building relationships and connecting with your target market
 without a hard sell, we will be going through the complete process as we move forward, however to best
 position yourselves with the Web2.0 Formula style of marketing we require that you provide us with the
following information so we can best meet your needs and give you the right advice for your business.

We are going to work with you on a Web 2.0 Formula makeover for your business
(leveraging about 60 - Web 2.0 platforms) We'll need a short bio, a photo and a bunch of other information
 to get you started ...so if you'd like to get a copy of this survey and work offline while you get all
your details together you can get all the questions here: URL: http://web20formula.com/surveytext


(It's always best to drive Web 2.0 Formula traffic to a lead capture page) on this page you will be
"Giving" away additional "Value" ie. a report, audio or video that will further build the picture
in your prospects minds that you are definitely an "EXPERT" in your industry and you'll gain
instant credibility and instant "AUTHORITY in your Niche. "It's about CONNECTION" with your reader.
Having "COMMONALITY" Allows your prospect to Relate to you and the business
relationship begins!

So Lets Get Started...


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What we need from you is:
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Name:  
Company:  
Address 1:   
Address 2:  
City/Town:  
State/Province: 
ZIP/Postal Code:  
Country:  
Email Address:   
Phone Number:  

2. Web 2.0 Formula Marketing has a very social aspect to it so many of the
platforms you will be leveraging will have listed your age

Your age and birthday is :


3. Your Website (URL):



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Tell us about Your Business
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1. Please Explain your Business or Product that you want to market with Web 2.0 Formula
(if you have many, whats your main focus?)


2. Do you have an existing MySpace profile or Youtube account ?
(If "Yes", please provide the URL's to your profiles) if "No" type: n/a


3. What is the Biggest Frustration or Challenge You are experiencing with your business right now?


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Time to get into the Nitty Gritty..
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Once again Web2.0 Formula is about building relationships with your prospects.

You must show them who you are, so please email an image of yourself for your Web2.0 Formula Profiles.

(Email your picture to webmaster@web2formula.com)

Sharing your picture is one of the best ways to start
the process of getting people to "Know", "Like" and "Trust" you!


We will Need from you 3 - 5 value focused videos that really help people in such
a way they will start to seak you out and chase you.
These need only be 3 - 7 minutes long. (Never more than 10mins)

*NOTE* We did the same process with Mal Emery recently and if you'd like to get an idea of what angle your video's
should take visit Mal's YouTube Account : http://www.youtube.com/MalEmery

(provide a solution to people looking for what you offer)

Note:Allowed video formats are (wmv, mov, avi, and flv only) Up to 100MB in size.

Please upload your videos to: http://web20formula.com/uploader

-the focus here is to first give people a new idea or a taste of what they get by working with you
(be solution minded)

give one of your best secrets / tips away... this will get people to know like and trust you so they:

a) see you, your business / product or service as the bridge to get them from where they are to where they want to be.

b) this will make them decide to buy from you and then just give them what they already know they want/must have!



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Keywords and Titles for your Videos
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Web2.0 Formula Marketing with Video relies on Keywords, Titles and Descriptions,
these go along with the videos on over 60 different online platforms so that you
get easily found when people are looking for what you have.

Depending on how competitive your niche is it may be better you to target "Long Tail Keywords"
 These are often the best way to go as the traffic will be more targeted and specifically after
 what you offer.

Example of a keyword that is too broad would be : "Marketing" and whilst you can use Marketing
as a keyword you'll do better by being more targeted.

"Long Tail Keywords" are definatly the best strategy and often you'll see Google listings in a
day or even a few hours, when you use "Long Tail Keywords"

eg of "long tail keywords".

"Direct Response Marketing"

or

"Emotional Direct Responce Marketing"


1. What are you 6 main keywords:

keyword1

keyword2

keyword3

keyword4

keyword5

keyword6



1. Please Create 3 different video descriptions (2-4 sentences long) with each
description focusing on one or more of your keywords and here you want to make a
 statement about the Benefits and Solution that your Product of Service offers people.
(If you can make each description relate to a specific video that's even better)

(Please separate each video description with a line)
-------------------------------------------------------

eg.

title1

------

title2

------

title3




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Descriptions for your Videos
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The description is 2 - 4 sentences explaining the Benefits and Solutions you have
 in the video (I like to call these the Golden Nuggets), make sure the description
 is once again keyword loaded as it will play a major part in geting you the best results



1. Please Create 3 different video descriptions (2-4 sentences long) with each description
focusing on one or more of your keywords and here you want to make a statement about the
Benefits and Solution that your Product of Service offers people. (If you can make each
description relate to a specific video that's even better)

(Please separate each video description with a line)
-------------------------------------------------------

eg.

video description 1

------

video description 2

------

video description 3





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Almost done - Wind Up
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1. Anything Else you'd Like us to Know...


2. Final Questions:


(the End)